Naked Heart Foundation launches “There are more people with autism than we think”


2 April 2021

2 April is World Autism Awareness Day, and the whole month is considered an awareness month. Autism is little talked about in society, even though it is the most common developmental disorder: according to the US Centers for Disease Control and Prevention, one in 54 children is diagnosed with ASD. This year, the Foundation prepared an awareness campaign called “There are more people with autism than we think”, which will help to better understand people with this disability, dispel typical myths , and remove stigma. The Foundation conducted two surveys on awareness of autism: together with Russian Public Opinion Research Centre and Viber messenger. The surveys showed that more than 70% of respondents had heard about autism. However, according to the Centre’s survey, there is a pronounced social distance towards people with autism in Russian society. This year, the Foundation reached out to people with autism and their families to talk about it first-hand. Parents answered the most common questions about autism:
And an adult with ASD spoke about his own experience:
Another campaign between Naked Heart and Viber was the release of special sticker pack for caregivers of children with autism and specialists working with them. Stickers were developed based on the phrases that are familiar to them. They are available in the Russian store only. Yandex.Music will promote a special episode of our podcast “Inclusion and Life”, dedicated to autism. Also their Yandex.Q will host answers to the most popular user queries about autism from experts of the Foundation. If you are in Moscow you are invited to any of the three Moscow parks of Kuzminki, Lianozovsky and Fili: there will be photo exhibition called “One Day of a Child with Autism”. The main character is Aglaya Mamaeva, she is 2 years 9 months old and has autism. Aglaya goes to the Naked Heart Family Support Centre. All April passengers on Aeroexpress trains running to Moscow’s Vnukovo, Domodedovo and Sheremetyevo airports will have a chance to see Foundation’s short informational video. We are delighted to have a continuous support from Zenit and Spartak football clubs. Same as last year, sporting rivals will share awareness material on autism at their matches: Zenit vs Khimki on April 5th in St. Petersburg and Spartak vs Ufa match on April 18th in Moscow. Same as last year the city administration of Nizhny Novgorod, where the very first Naked Heart Family Support Centre is located, will support the Foundation's campaign: the media screens in the city will also broadcast the Foundation's video.
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The Naked Heart Foundation is a registered charity in England and Wales (1122345). It is also company limited by guarantee, registered at Companies House (6293334).

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